Plant Apothecary is a natural bath and skincare products brand I created from scratch, from concept to logo to packaging design to formulations, in 2011. In partnership with Bjarke Ballisager, I scaled it up from a kitchen-table project to mass production at a factory—and eventually distribution in high-end retail outlets across the globe. I sold the brand to a small conglomerate in 2019, and new owners have since updated the branding and products.
